by BeVegCampaign on Dec 5, 2011
One Thousand "Why love one but eat the other?" ads running on Toronto subways have been asking Canadians to "be veg" and riders are responding. "Be Veg" Toronto Subway Ad Campaign 2011
This provocative ad series launched by a grassroots group draws attention to the similarities between the animals we call "family" and the animals we call "dinner" and highlights the shocking cruelty faced by animals raised for food in Canada.
For more information visit: http://www.BeVeg.ca
A Veracity Films production
Co-Produced by: Kimberly Carroll and Stephanie Kittell
Cinematographer & Editor: Stephanie Kittell, VeracityFilms.com
On-Camera Presenter: Kimberly Carroll, Be Veg Team
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