About
Anurag is the Chairman and Editor-in-Chief of exchange4media group which includes exchange4media.com, PITCH, IMPACT, Realty Plus and Franchise Plus. Since the turn of the century his enterprise has been successfully consolidating their stake in a niche yet competitive segment.
Anurag Batra is an entrepreneur of a different flavor. It takes all sorts to make a world, and while most would never confess that entrepreneurship was an all or nothing choice – simply to keep up appearances! – Anurag does the opposite. Unpretentious and sincere, this Dynamic Entrepreneur is a name many will find instantly recognizable, for he is an entrepreneur, media expert and a journalist rolled into one.Early in 2006 the prestigious Management Development Institute (MDI), Batra’s Alma Mater, awarded Anurag the “Most Distinguished Alumni of the Decade” Award. Anurag is a member of the Sales & Marketing committee of the Delhi Management Association and is the Past President of the Franchising Association of India. He is passionate about magazines and is on the Executive Committee of the Association of Indian Magazines (AIM).