If we think about the elements of Mahavira's Economic then we should add four elements to those of modern economic thought:
Means of convenience
- Physical desire (attachment or stupor)
- Enjoyment of luxury
- Fame (or ego)
All efforts by individuals are not made only for the satisfaction of desires or for luxurious living. An objective of economic development which man attains is of securing means of convenience or comfort. Man needs basic facilities. That is why he earns money and accumulates wealth. The second element is attachment. Neither are comforts sufficient nor are the needs.
It is only passion. Today's advertisements arouse such passions that what is unnecessary is made necessary. By seeing these around, it appears that without using or enjoying those means, we cannot live a normal life. The passion gets generated through advertisements.
Man has attraction for luxury. He makes maximum efforts to satisfy his desire for luxury. To acquire means of luxury, a lot of money is required. Money nourishes this tendency in man.
Another objective is fame and status in society, or the satisfaction of the ego. Even if there is no need, many articles are purchased for satisfying one's ego.